Design with Ideogram

Why Ideogram matters

Ideogram excels at producing legible, stylized lettering that looks like a professional designer laid it out. Inside CutScene, the model becomes your in-house typographer, handling posters, title cards, and social graphics while you manage revisions and approvals in the same timeline you use for video work.

It delivers high accuracy for multi-word text and brand slogans, a variety of illustration styles from minimal vector to painterly, and fast render speeds ideal for brainstorming multiple campaign directions in a single session. Imagine it as your quick-sketch artist who nails the font flair every time, freeing you to focus on the big picture.

Building on-brand graphics

Gather your references first-collect them in the shared folder or mood board your team already maintains, including brand guardrails, hex codes, and inspirational art direction. Then prompt Ideogram with the exact phrase, desired tone, and composition hints, like "centered headline with supporting sketch." Generate multiple options and review them side-by-side in the CutScene canvas. Use the built-in crop and background tools to finalize your chosen layout, and send the artwork to the timeline or export as a PNG for other marketing materials.

Prompting structure that works

Start with the message: The exact text, capitalization, and punctuation, such as "LAUNCH WEEK." Describe typography with style cues like "bold sans-serif," "script," or "outlined"-try "bold condensed sans-serif with drop shadow." Add optional illustration for supporting imagery around the text, like "neon skyline silhouette in background." Finally, specify color with palette or mood direction, such as "electric blues with magenta accents."

Iteration tips

Duplicate promising results and edit just the color cues to explore complementary palettes. Capture stakeholder feedback in whichever doc your team prefers and link back to the graphic. Pair Ideogram outputs with Flux renders to combine custom lettering and cinematic imagery in a single scene.

Apply the results

Drop finalized title cards straight into your video timeline, or render them as transparent PNG overlays. Because everything stays inside CutScene, the motion team can animate the lettering with keyframes without rebuilding the design from scratch.